Every tech vendor has a thing to say on AI. So standing out is always an issue. But not for CK Delta, after we created a distinct and compelling creative theme for them - based on the Power of Delta. 

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Building on their existing brand logo, we took the delta (triangle) as the impetus for a story, focused on re-shaping expectations, possibilities, and ambitions. The result was a strong, eye-catching brand campaign that positioned the client as a proven powerhouse in the field of AI.

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A campaign with a clearly own able visual and narrative, focussed to grab the attention of different audiences, then to keep it across multiple iterations.