RELENTLESS ABOUT RESULTS
VERIZON
VERY SASE
The Challenge
For Verizon, Quantum developed the “Very SASE” idea in response to a brief that asked for a way to cut through the complexity of Secure Access Service Edge (SASE) and make the proposition more accessible and engaging for key enterprise audiences. Through a full creative treatment, we built an integrated campaign designed to simplify the story while maintaining technical credibility. The idea provided a clear and memorable framing that helped translate a complex offering into something more human, intuitive, and commercially compelling.
The Solution
The campaign was delivered across multiple channels, combining targeted paid media with highly focused 1:1 outreach. This ensured both broad awareness and precise,account-level engagement – designed not just to generate interest, but to move prospects meaningfully through the funnel.
The campaign included:
Strategic development
Brand guidelines to create consistency and scalability
Messaging architecture
Creative ideation and concept development
Campaign landing page design and build
Email marketing activity
Personalised 1-to-1 outreach
Appointment setting support
The Results
2 Sales-Ready Leads (SRLs) generated 13% conversion rate across targeted activity 15 key account engagements driven through the campaign
SEE SOMETHING YOU LIKE?
If you’re in the market for deep audience insights, big campaign ideas, and fully nurtured SRLs, then now could be the ideal time to get in touch.