RELENTLESS ABOUT RESULTS
HCLTECH + HYPERSCALER
THE SCIENCE OF CERTAINTY
The Challenge
For this partnership play, both HCL Tech & a well known hyperscaler wanted to build engagement from a simple reality: mostorganizations approach data and AI with high ambition but low certainty.
In response, Quantum developed the “The Science of Certainty” narrative platform that highlighted how HCLTech gives enterprisessomething rare in AI: predictability, stability, and confidence.
The Solution
The campaign spanned strategy, messaging, creative ideation, content production, landing page development, social and email activation,paid media, and highly targeted 1:1 outreach designed to drive real commercial momentum through appointment setting.
The Results
The result was a tightly executed demand programme that delivered:
9 SRLs
30% conversion rate
$50,000 in pipeline
30 active account engagements
With follow-up conversations ongoing and building.
SEE SOMETHING YOU LIKE?
If you’re in the market for deep audience insights, big campaign ideas, and fully nurtured SRLs, then now could be the ideal time to get in touch.