ACCOUNT-BASED MARKETING OR DEMAND GEN: WHAT'S THE DIFFERENCE?
Discover the Key Differences Between These Two Popular Marketing Strategies
In this Best Advice Guide.
Our free ebook, "Account-Based Marketing or Demand Gen: What's The Difference?" is your ultimate guide to understanding the unique approaches of these two marketing strategies, and how to decide which one is right for your business.
In this ebook, you'll learn:
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The key differences between ABM and Demand Gen, including target audience, content strategy, and measurement metrics
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The advantages and limitations of each marketing strategy
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How to decide which strategy is right for your business based on your goals and resources
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Best practices for implementing and optimizing each strategy
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Real-world examples of successful ABM and Demand Gen campaigns
Download our free ebook now and discover the key differences between ABM and Demand Gen to choose the best strategy for your business!
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Insights on over 8 million buyers/influencers in the tech industry
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Over £500 million added to our client's pipeline in the last 12 months
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Average ROI our clients have seen on campaigns run over the last 12 months
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